Copier Salesmen

I have to deal with copi­er sales­men from two com­pet­ing com­pa­nies at work. I hon­est­ly nev­er under­stood how one could be pure­ly a sell­er of copiers until they showed up. It’s a huge mar­ket, with lots of busi­ness and a ton of prod­ucts to deal with. They’re both, very obvi­ous­ly, sales­men, and present every­thing with smoke and mir­rors. The thing is, I’m actu­al­ly look­ing to lease a new print­er here, because the com­pa­ny could poten­tial­ly save a few hun­dred dol­lars a month with the new, more aggres­sive mar­ket­ing cam­paign that I’m try­ing to push. It’s a has­sle to have to see through all the bull­shit and sort out the rel­e­vant infor­ma­tion. I’m try­ing to give them both a fair chance any­way, since a new print­er would def­i­nite­ly ben­e­fit the com­pa­ny.

It’s fun­ny to see how they try to han­dle clients my age. They come in with their suits and ties, have these gener­ic sales­per­son char­ac­ters, and talk with lofty words. I don’t think they expect to be deal­ing with some­one my age, who looks and dress­es the way I do. I’m extreme­ly com­fort­able with it though; I com­mu­ni­cate well with peo­ple who are old­er than me, and these guys must be twice my age. They think it’s going to be easy to get a con­tract signed, just by telling me what the com­pa­ny sup­pos­ed­ly needs. I may be green, but I’m not stu­pid when it comes to busi­ness.

The only advan­tage to all of this is being treat­ed like a real client with respect and hav­ing things pre­sent­ed to me the way I want to see them. I sup­pose it’s only fair though, if they’re try­ing to get a 60-month lease signed, with quar­ter­ly pay­ments of over $1000.

One comment

  1. Jeff:

    If these guys don’t give you the respect you deserve, they are not wor­thy of your busi­ness. I’m 33 years old and I sell copiers for a liv­ing. I worked for 17 years in the restau­rant busi­ness and nev­er con­sid­ered myself a sales­man.

    The key to suc­cess­ful sell­ing is lis­ten­ing and build­ing rela­tion­ships. Speaking the same lan­guage as cus­tomers and know­ing when to shut up.

    Inexperienced sales­peo­ple can be a thorn in the side because they see the cus­tomer as an obsta­cle or ene­my.

    I hope by now you have made a good deci­sion for your print­ing needs and are com­fort­able with your cho­sen ven­dor. We are not all smoke and mir­rors. At my com­pa­ny we belive we would rather not have a cus­tomer than have a dis­sat­is­fied cus­tomer or make some­one feel uncom­fort­able. That is why we are the fastest grow­ing com­pa­ny in our area and our cus­tomers refer us to their friends.

    I feel your pain and hope you are mak­ing out well.

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